Geo-Business

Author: James B. Pick
Edition: 1
Publisher: Wiley
Binding: Hardcover
ISBN: 0471729981
Category: Programming
List Price: $ 120.00
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Geo-Business: GIS in the Digital Organization

Exploit the advantages of Geographic Information Systems in your businessOnce the domain of cartographers and other specialists, Geographic Information Systems (GIS) are increasingly being employed by the business community. Programming books Geo-Business pdf. Location-based services, supply chain management, management of field-distributed equipment, geographical marketing and promotion, and the spatial web are some of the current business applications which make use of GIS principles.Written specifically for the businessperson, Geo-Business: GIS in the Digital Organization is the first book to provide comprehensive coverage of GIS applications in the business and organizational environment.  Going beyond a strictly geographical focus, this book sets GIS in the context of business information systems and other business sub-disciplines such as logistics, marketing, finance, and strategic management. It presents from an organizational perspective the advantages of spatially enabling existing enterprise systems and illustrates how GIS is applied in the real world through rigorous case study analyses of twenty companies, including Baystate Health, Chico’s, Kaiser Permanente, Lamar Advertising Company, Rand McNally, Southern Company, Sears Roebuck, and Sperry Van Ness. Download books Geo-business Gis in the Digital Organization, 9780471729983 pdf via mediafire, 4shared, rapidshare.

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Geo-Business: GIS in the Digital Organization is the only book to provide a comprehensive coverage of GIS applications in the business and organizational environment. Unlike introductory GIS books with a geographical focus, this book sets GIS in the context of business information systems (Management Information Systems, Decision Support Systems, etc.) and other business sub-disciplines such as logistics, marketing, and strategic management. The real world is brought in through numerous examples, case studies, explanations of technologies, and hands-on exercises using ArcGIS 9 exercises.

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Geo-business Gis in the Digital Organization, ISBN-13: 9780471729983, ISBN-10: 0471729981

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Geo-Business GIS in the Digital Organization John Wiley & Sons 9780471729983 09780471729983

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Store Search search Title, ISBN and Author Geo-Business: GIS in the Digital Organization by James B. Pick Estimated delivery 3-12 business days Format Hardcover Condition Brand New Exploit the advantages of Geographic Information Systems in your business Once the domain of cartographers and other specialists, Geographic Information Systems (GIS) are increasingly being employed by the business community. Location-based services, supply chain management, management of field-distributed equipment,

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author james b pick author julian j ray format hardback language english publication year 08 02 2008 subject management business economics industry subject 2 management business general title geo business gis in the digital organization author pick james b ray julian j publisher john wiley sons inc publication date jan 03 2008 pages 416 binding hardcover edition 1 st dimensions 6 25 wx 8 50 hx 1 00 d isbn 0471729981 subject business economics information management description in an introducti

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Download Geo-Business

Location-based services, supply chain management, management of field-distributed equipment, geographical marketing and promotion, and the spatial web are some of the current business applications which make use of GIS principles.Written specifically for the businessperson, Geo-Business: GIS in the Digital Organization is the first book to provide comprehensive coverage of GIS applications in the business and organizational environment.  Going beyond a strictly geographical focus, this book sets GIS in the context of business information systems and other business sub-disciplines such as logistics, marketing, finance, and strategic management. It presents from an organizational perspective the advantages of spatially enabling existing enterprise systems and illustrates how GIS is applied in the real world through rigorous case study analyses of twenty companies, including Baystate Health, Chico’s, Kaiser Permanente, Lamar Advertising Company, Rand McNally, Southern Company, Sears Roebuck, and Sperry Van Ness.In this book, you’ll find out:What GIS is and how it can be integrated into your organization’s existing information infrastructure.How GIS is currently making businesses better, and how you can apply the same techniques to your industry or organization.The expanding roles of GIS and spatial technologies in the web and mobile environments.The ethical, legal, and security issues of special technologiesHow to conduct a cost/benefit and ROI analyses for GIS.Grounded in the real world of business and IT, Geo-Business will show you how spatially enabling your IT systems can give you a unique advantage to beat your competitors in the market, win and retain customers, grow your business, make better decisions, develop new products and services, and optimize your workflow. Download free Geo-Business: GIS in the Digital Organization pdf